Rockwell’s Aruga leads new ‘Battle Of Mactan’ for luxury market

Posted on Wednesday, November 6th, 2019

If you look at Mactan island on the map, there is a part of its 65 square kilometers that juts out — a sliver of land on the water. On one side is Magellan Bay, on the other side is Hilutungan Channel. Mactan figures in our history in that it was a rare battle won — one in many losses throughout hundreds of years of resistance.

Today, there is another emerging battle on the island, if you will. And it’s one of development in Mactan between the country’s biggest players in real estate.

Rockwell Land, whose Rockwell Center and Power Plant Mall in Makati have some of the most loyal residents and shoppers in the country, is claiming its stake with a luxury beachfront development called Aruga Resort and Residences.

Located in Punta Engaño, which hosts Mactan’s most upscale resorts, Aruga last Saturday launched its onsite showroom, Aruga Pavilion, with Rockwell executives led by Nestor “Tong” Padilla, their buyers from Manila and Cebu, and Lapu Lapu Mayor Junard “Ahong” Ang.

It was an afternoon of Cebuano food — ever had danggit and cream cheese in turones? grilled seafood and cocktails — cruising the Hilutungan Channel and Magellan Bay and checking out the model unit.

Rendering of the living and dining areas of a three-bedroom Aruga unit facing the sea


Aruga Pavilion features a scale model of the entire five-hectare development and a bright, airy 67-sqm. one-bedroom model unit.

Two-bedroom unit’s balcony

Kitchen of a three-bedroom unit

Punta Engaño in Mactan is home to Cebu’s most upscale resorts — and now Aruga Residences, too.

Aruga Resort and Residences last Saturday launched its onsite Aruga Pavilion featuring a one-bedroom model unit — a bright and airy space adorned with warm wood furnishings, tiled flooring, mosaic accents and a soothing palette of sea colors.


Tong Padilla explains that the property is shaped like a fan, hence Aruga Resort is flanked by Aruga Residences with the three buildings spread out to maximize sea views.

Rockwell Land president Nestor “Tong” Padilla, Lapu Lapu Mayor Ahong Chan, Rockwell SVP Mike Lopez and AVP for project development Chris Gecha


As with any Rockwell development, the finishings are top-grade, from the backsplash in the kitchen to the mirrored cabinets in the bathroom, and the textured doors of the cupboards and closets.

Dan Climaco, Joy Climaco and Joanna Rivilla


The interiors of the model unit reflect Aruga’s location — a refreshing seaside palette of mosaics and earth colors that are calming to the eye and spirit.

Jovie Lim-Dy, Jeffrey and Sharleen See, Ernie and Marichu Kahn


If you had a unit here, you wouldn’t need to go on vacation anywhere else because right in front of you is a 300-meter private beach. So when you tell your family, “Let’s go to the beach,” you just step out of your unit and walk down to the shore.

Yvette Vass, Frances Siao, Rae Siao and Crystal Ozamis


Aruga Residences have one to four-bedroom units, 19 villas that are located nearest the beach, and three penthouse units. The villas are 450 sqm. each and the penthouses 350 sqm. each.

Justine Neri, John Wong, Arch. Ed Gallego, Gerard Tan, Charlie Garcia


One-bedroom units range from 67 to 69 sqm. and go from P16 to P24.6 million; the two-bedrooms         on this reputation. We want to build projects that set the standard. We want to do a better condo, provide a better retail experience — it’s different projects that cater to new experiences.”

Mike and Chris Lopez and Raul Manzano


Rockwell’s loyal homeowners and investors know exactly the kind of quality and experiences they can expect from the brand. Now, they can add “tropical bliss” to the list.

Aruga Resort and Residences Mactan’s residential and hotel towers are set to turnover in 2023.